Oh, how time flies by. The summer season is nearing its end and we’re already feeling nostalgic. Feeling the same way? Then now is the perfect opportunity to share some of those moments on social media. Summertime memories are fresh in our minds and your followers are itching to see what you’ve been up to this season, so don’t leave […]
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With June coming to an end, we’re almost halfway through 2018! As someone in the dental field, you know your business ebbs and flows, especially in the summertime. There is no time like the present to work on your marketing efforts for this summer and beyond! We know that coming up with creative content for your marketing efforts can be […]
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The realm of online advertising is constantly evolving, so it’s easy to get lost in the shuffle. However, by mastering the basics you’ll not only be ahead of your competitors, but you’ll also be able to better reach your audience. Today, we’re going to be covering something everyone should be in the know about: how to advertise on Facebook. As […]
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With so many social media platforms out there, it can be hard to know where your content belongs. Does the same photo of an office birthday belong on an Instagram post or just on an Instagram story? Should you share it on Facebook and Twitter? If this sounds familiar to you, don’t worry, you’re not alone. Different platforms serve different […]
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Picture the inside of your practice. The paint color on the walls carefully chosen, the upholstery on the chairs hand-selected, and the logo on the wall crafted specifically to reflect your practice branding. You’ve taken the time to choose each detail in the office to give off the right feel as soon as patients walk through your door. Now, can […]
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Have you ever uploaded a photo to Facebook or Instagram and it turns out unflatteringly cropped, pixelated or too small? We’ve all been there, and there’s nothing more frustrating than images not looking how you imagined them. With the help of this handy image cheat sheet, those days are now in the past! The Size of the Matter As the […]
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Have you ever wondered how social media platforms came to be? Some social sites have come a long way since they first came out, while others are barely hanging on, or simply no longer exist. So why is that some of them flourished, while others fizzled out? It all comes down to effectively connecting people and creating a relevant, user […]
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Over the past year, Facebook has undergone some serious cosmetic changes. With each facelift, they have added a set of fun new features. Ranging from adding reactions (love, dislike, laugh, angry) instead of the standard like button, to having all videos in your newsfeed auto-play. However, the newest Facebook feature taking the online world by storm is Facebook Live. Facebook […]
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Social media and SEO are two vital parts of your online marketing campaign. While it’s not uncommon that our members have one without the other, social media and SEO are at their best when they’re working together. Just think of your favorite pasta dish. Would it be the same without the sauce? No. Would it be the same without the […]
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We know that it’s pretty easy for a practice to become overwhelmed when trying to increase the awareness of their brand online through social media. After all, there are many different social media channels out there and what seems like a million different ways to utilize them to grow your practice. We see some practices attempt to drive patients to […]
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